Davis Community Television, dba Davis Media Access

The Open Media Globe
Submitted by autumnlr on Sat, 03/13/2010 - 12:32
Contact Information
Organization Name: 
Davis Community Television, dba Davis Media Access
Applicant Name: 
Autumn Labbe-Renault
Address: 
1623 Fifth Street, Ste A Davis, CA 95616
Phone: 
(530) 757-2419
E-mail: 
autumn@davismedia.org
Website URL: 
http://davismedia.org
Demographic Information
Service Area Congressional Districts: 
California First District
Does your organization serve a federally recognized tribal entities? If yes, please identify: 
No
Does your organization serve vulnerable population groups? If so, please identify: 
Native American or Native Alaskan
English as Second Language (ESL)
Disabled
Low Income
Unemployed
Senior Citizen (55 and over)
Youth
Number of hosehold subscribers: 
15000
Estimated population size of your service area: 
85000
Please provide demogrphic information for the population you serve: 
Davis Media Access (DMA) serves the community of Davis, CA (population 65,000), and the surrounding areas of Woodland, Dixon and unincorporated Yolo County. As the only media center in Yolo County, DMA is increasingly called upon to provide technical advice, training and assistance for individuals and organizations in nearby communities Woodland and Winters, and even Dixon, in Solano County. While Davis is a university town, there are low-income populations within our city limits, and Yolo County as a whole has an unemployment rate of more than 15 percent. We serve unemployed and underemployed individuals, struggling non-profits, activists from DQU Native American University, senior citizens and a number of disabled individuals as well. There are a large-number of Spanish-speaking populations within Yolo County and we would love to increase our outreach to them. The number of household subscribers referenced above indicates Comcast subscribers. DMA's recah is much broader, as we also manage a Low-power FM station and host a wide variety of content online.
Supporting Vulnerable Populations
Please describe the specific affirmative steps that your program will take to engage and serve the groups identified: 
Through existing networks (non-profits, schools, churches, service organizations, job training programs, and local and regional government) we would work to identify additional subgroups within communities served. Our outreach takes many forms: presentations, radio, TV, Internet, street team outreach via local businesses, one-on-one meetings, convening group meetings.
Please describe the ways your center will be accessible to people with disabilities and technologies will be used: 
Our center is wheelchair accessible and is already used by many individuals with a range of disabilities spanning multiple chemical sensitivity, cerebal palsy and total paralysis. We accommodate and welcome caregivers for those who need onsite support. We schedule specific training/support times within our normal hours to support users with specific needs. We would set up a specific work station(s) to accommodate the public's access to equipment and information.
Do you offer, or plan to offer, multilingual training and outreach? If so, please describe and identify languages it will be in: 
We can support a limited amount of Spanish-language outreach and produce materials in Spanish as well.
Local Drupal Development Commitement
In addition to what the OMF will provide through this grant, we estimate that a successful implementation will require a minimum of 80 hours of local drupal support (through trained staff, contractors, or volunteers).
How many hours of professional drupal development support can you commit to securing between Oct 2010 and Oct 2012: 
2080
What is the estimated Cost (or value, if volunteer) of this commitment: 
45000
Current Capitial Equipment Commitment
If your organization already has some or all of the equipment required to implement the Open Media Project, or the capital budget necessary to acquire it, that value will be included as part of your match. If not, grant funds will be used to acquire the equipment you require.
What is the value of current equipment you could dedicate to your local implementation of the Open Media Project? (if equipment is not owned, or available to dedicate to the OMP, enter $0)
Current Webserver: 
2000
Current Digital Broadcast Server(s): 
10000
Current Dedicated RAID Storage: 
5000
Other Current Equipment Value: 
7000
If other, please explain: 
Firewall ($2K), Cisco Router ($5K).
Future Capital Equipment Commitment
If your organization already has some or all of the equipment required to implement the Open Media Project, or the capital budget necessary to acquire it, that value will be included as part of your match. If not, grant funds will be used to acquire the equipment you require. How much Capital Equipment budget could you devote towards the acquisition of the following equipment:
Future Webserver(s): 
0
Future Dedicated RAID Server: 
10000
Future Digital Broadcast Server(s): 
0
Other Future Equipment Value: 
0
If other, please explain: 
We already have a web server, firewall, router, encoder and playback server. Looking to add storage as needed.
Technical and Administrative Support
We estimate that a successful implementation of the OMP will require a minimum of 80 hours of technical and administrative support (through involvement of your ED, bookkeeper, engineer and other staff). Any time contributed will count towards your in-kind match.
How many hours can you commit to securing between Oct 2010 and Oct 2012: 
2080
List each staff member, position, number of hours committed, and hourly wage (or equivalent, if salary): 
We have a Drupal developer employed for integrating our services with the web. The same employee manages record keeping. Salary is $45K/year.
Video Content Commitment
Partners will be supporting Sustainable Broadband Adoption by addressing the primary hurdle identified by non-adopters: a perception that broadband is not relevant to life, especially in low-income and minority communities. What is the value of the staff time and resources you are willing to devote to supporting the production of video content that will address 'broadband relevance' from the perspective of members from disconnected communities"?
Staff Time: 
84000
Resources/Equipment: 
100000
If other, please explain: 
Everything produced for our channel is available on the web. Also, we are currently migrating over 3,000 locally produced video programs back to 1985 on to the web. Additional staff support is provided via our programming manager and executive director.
Broadband Training Program
If you intend to provide training or education, how many people in total will your program(s) reach: 
100
How many hours of training do you expect to provide per person on average for your program(s), through completion of training: 
10
How many Full Time Employee (FTEs) will you employ for broadband and digital literacy training purposes: 
1
Describe the qualifications and training of full time employee instructors of broadband and digital literacy training: 
Thirteen years of experience with public access training, media literacy and content management.
Job Creation
How many direct jobs will be created from this project: 
1